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Critical Slide

From Humble Beginnings

Born from a blog in a sleepy seaside village on the Central Coast way back in 2009, The Critical Slide Society was founded on a vision that embodies the heart and soul of authentic surf culture. We didn’t start as a brand. We were surfers & artists, photographers & illustrators, musicians & film makers. A network of friends. 

As a creative label, we’ve collaborated with makers from across the globe who all share a similar outlook and inspiration - to shift focus from the competitions and the winner's podium back to the pure joy of you, a board and the waves.

We wanted to create a brand that would connect people through a blend of fashion, art, surf, coast and community - stripping the lifestyle back to its roots and bringing surf culture and sustainability to the forefront. Fast forward to today, and The Critical Slide Society has won the Best Boardshorts three years in a row and is stocked in the best retail stores worldwide.

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DIRECTOR HOODIE, VINTAGE WHITE, CRITICAL SLIDEDIRECTOR HOODIE, VINTAGE WHITE, CRITICAL SLIDE
DIRECTOR HOODIE Sale price$109.95
TACTICS TEE, VINTAGE WHITE, CRITICAL SLIDETACTICS TEE, VINTAGE WHITE, CRITICAL SLIDE
TACTICS TEE Sale price$59.95
TROLLIED TEE, BONE, CRITICAL SLIDETROLLIED TEE, BONE, CRITICAL SLIDE
TROLLIED TEE Sale price$59.95
BLACKBIRD DENIM JACKETBLACKBIRD DENIM JACKET
BLACKBIRD DENIM JACKET Sale price$159.95
MOVERS LS TEE
MOVERS LS TEE Sale price$74.95
DIRECTOR TEEDIRECTOR TEE
DIRECTOR TEE Sale price$59.95
DUNE FLEECE CREWDUNE FLEECE CREW
DUNE FLEECE CREW Sale price$99.95
SPINNER TEESPINNER TEE
SPINNER TEE Sale price$59.95
SCRIPT TEESCRIPT TEE
SCRIPT TEE Sale price$59.95